Decreasing My Price is The Only Option to Remain Competitive
Price is influential, but there is more to it. Hosts tend to panic when bookings slow and automatically lower the nightly price. But in doing so, you end up bringing the wrong type of guest and devaluing the property.
Rather than racing to the bottom, consider what makes your property price the rate. Have you included clear, detailed descriptions? Are amenities properly showcased? Have you established a minimum night stay to weed out party seekers?
The STR Specialist group has assisted numerous hosts in rethinking pricing strategies to enhance profit without sacrificing brand or standards. Charging higher and explaining why the premiums are well worth paying is often the very thing that actually generates demand.
Guests Do Not Desire an Interaction With the Host.
It’s simplistic to assume that short-stay guests are looking for no contact. And there are certainly guests who do indeed. But the majority do need to feel that bit of humanity, whether through the courtesy of an introduction message, the courtesy of some local hints and tips, or the knowledge that somebody is on standby just in case.
Don’t hover. Just demonstrate care. A warm tone in computerized messages, an inbox check the day you arrive, or printing out the list of your go-to brunch places are all effective ways to do it. The people remember the experience, not the key code. STR Specialist tends to assist hosts in achieving that balance—being professional and welcoming but not intrusive.
Photos Aren’t That Important; Anyone Can Snap a Few On Their Phone.
Wrong. Photos are your storefront. They are the first impression. And sure, you may have an awesome phone that has an incredible camera, but without the proper light, angles, or editing, the prettiest flat can be uninviting or uninteresting.
Professional photography is an investment that pays for itself. Clean lines, natural lighting, and wide angles invite guests in and tell a story visually. STR Specialist always advises upgrading because amazing photos turn browsers into bookers.
It is also worth noting that while many hosts are concerned with appearance, ignoring the environmental aspects, such as the Radon Map highlights, is also something that can influence guest happiness and safety. It’s the sort of detail you may not gain bookings for, but omitting it certainly might cost you them.
Small Myths, a Significant Difference
It’s seldom the large decisions but rather small, unspoken assumptions that complicate hosting beyond what’s absolutely necessary. If you’ve been too frequently reducing price, sidestepping guest contact altogether, or sacrificing professional services because “it’s just an extra room,” chances are you’re leaving money on the table.
Hosting success is all about stepping into the shoes of your guests. And STR Specialist is there to assist you in doing just that—with smarter prices, improved presentation, and actual, caring assistance.
Get assistance in fine-tuning your list for improved performance from a STR Specialist.”
