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STR Market Report
Montana • Short-Term Rental Market
36%
Entire-home, active listings
Occupancy Rate
~11 nights booked per month on average
$170
Median, entire-home
Avg Nightly Rate
Typical price per night charged by whole-home hosts in this market
420
Had a review in past 12 mo
Active Listings
Whole-home Airbnbs with at least 1 recent guest review — active supply
$1,836
~11 booked nights / month
Est. Monthly Revenue
Directional gross booking revenue estimate before fees, expenses, and seasonality shifts
Friendly
Permissive regulations — straightforward licensing, no owner-occupancy requirement
Regulatory Risk
Higher-risk setup due to weaker demand, pricing constraints, or regulation. Underwrite conservatively.
2 nights
Typical host minimum
Median Min Stay
Most common minimum booking length. Short = weekenders welcome. Long (7+ nights) = weekly guests only.
30%
Hosts with 5+ listings
Pro Host Rate
Significant investor presence — you'll compete with experienced multi-property operators
1.7/mo
Median reviews per month
Booking Velocity
How quickly typical listings earn new reviews — a proxy for how often properties get booked. Higher = stronger demand.
85%
Have a permit on file
Licensed Listings
High compliance rate — regulations are actively enforced here. Budget for permitting before listing.
Strong demand across all seasons — minimal seasonal revenue volatility
Bozeman, Montana has emerged as one of the fastest-growing STR markets in the Mountain West, driven by proximity to Big Sky Resort, Yellowstone National Park, and the lifestyle migration of remote workers seeking outdoor recreation. The city's population growth has been extraordinary, and STR demand has kept pace. Bozeman's regulatory environment remains relatively permissive for a high-demand market. Winter ski season and summer Yellowstone tourism create two distinct demand peaks, with shoulder seasons still performing well due to hunting, fishing, and outdoor recreation.
Premium Pricing Pocket
Bozeman
Avg nightly rate: $359
Highest Occupancy Pocket
Bozeman
Avg occupancy: 37.2%
Best Balanced Opportunity
Bozeman
Healthy mix of demand, pricing, and listing depth
Ranked by active listing count (Inside Airbnb data).
Markets in Americas with similar investment-score profiles:
Takeaway: entire home apt dominates this market snapshot.
Takeaway: the highest concentration of listings sits in the $101–150 nightly range.
Takeaway: most listings cluster around 0–10% occupancy.
Peak month in this snapshot: Nov (45.4% occupancy).
| Neighbourhood | Listings ↓ | Avg Price | Occupancy | Avg Rating |
|---|---|---|---|---|
| Bozeman | 600 | $359 | 37.2% | — |
Source: Inside Airbnb. Click column headers to sort.
Analytics derived from Inside Airbnb public datasets. Data reflects the snapshot date above. Not financial advice.
Want verified, real-time data?
Our estimates are a starting point — these tools give you neighborhood-level occupancy, revenue projections, and comp analysis from live Airbnb data.
Real-time occupancy, ADR, and RevPAR by neighborhood. The industry standard for STR market research.
View Bozeman data on AirDNA →Combines Airbnb data with traditional rental comps. Great for comparing STR vs long-term rental ROI.
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Score formula: Occupancy (max 45 pts) + ADR (max 30 pts) + Regulatory environment (up to 25 pts). Max score: 100.
Moderate market — Bozeman has decent fundamentals but some limitations. Worth investigating further before committing capital.
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