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STR Market Report
Tennessee • Short-Term Rental Market
29%
Entire-home, active listings
Occupancy Rate
~9 nights booked per month on average
$165
Median, entire-home
Avg Nightly Rate
Typical price per night charged by whole-home hosts in this market
7,151
Had a review in past 12 mo
Active Listings
Whole-home Airbnbs with at least 1 recent guest review — active supply
$1,435
~9 booked nights / month
Est. Monthly Revenue
Directional gross booking revenue estimate before fees, expenses, and seasonality shifts
Licensed
Permit required — manageable for most operators with proper compliance
Regulatory Risk
Higher-risk setup due to weaker demand, pricing constraints, or regulation. Underwrite conservatively.
2 nights
Typical host minimum
Median Min Stay
Most common minimum booking length. Short = weekenders welcome. Long (7+ nights) = weekly guests only.
53%
Hosts with 5+ listings
Pro Host Rate
Over half of supply is run by professional investors — a highly competitive market
2/mo
Median reviews per month
Booking Velocity
How quickly typical listings earn new reviews — a proxy for how often properties get booked. Higher = stronger demand.
13%
Have a permit on file
Licensed Listings
Low compliance despite regulations — enforcement may be limited, but risk is real
Strong demand across all seasons — minimal seasonal revenue volatility
Nashville, Tennessee has cemented itself as one of the most dynamic short-term rental markets in the US. Driven by an unrelenting wave of bachelorette parties, country music pilgrims, and convention traffic to the Music City Center, demand is remarkably consistent year-round. The city recently implemented a permitting system separating owner-operator and non-owner-operator categories, but compliant operators continue to thrive. East Nashville, 12 South, and The Gulch are perennially high-performing sub-markets. Hosts with well-designed, locally-themed properties consistently outperform the market average.
Premium Pricing Pocket
District 15
Avg nightly rate: $341
Highest Occupancy Pocket
District 15
Avg occupancy: 44.6%
Best Balanced Opportunity
District 19
Healthy mix of demand, pricing, and listing depth
Ranked by active listing count (Inside Airbnb data).
Markets in Americas with similar investment-score profiles:
Takeaway: entire home apt dominates this market snapshot.
Takeaway: the highest concentration of listings sits in the $101–150 nightly range.
Takeaway: most listings cluster around 0–10% occupancy.
Peak month in this snapshot: Oct (50.8% occupancy).
| Neighbourhood | Listings ↓ | Avg Price | Occupancy | Avg Rating |
|---|---|---|---|---|
| District 19 | 2,313 | $240 | 31.1% | — |
| District 17 | 1,086 | $288 | 26.2% | — |
| District 5 | 963 | $194 | 30.7% | — |
| District 21 | 953 | $221 | 26.2% | — |
| District 15 | 738 | $341 | 44.6% | — |
| District 6 | 606 | $177 | 34.3% | — |
| District 2 | 500 | $221 | 25% | — |
| District 7 | 254 | $145 | 35.6% | — |
| District 18 | 244 | $273 | 28.9% | — |
| District 20 | 232 | $176 | 29% | — |
| District 16 | 195 | $123 | 36.6% | — |
| District 8 | 183 | $160 | 31.7% | — |
| District 24 | 131 | $178 | 36.2% | — |
| District 13 | 101 | $146 | 35.5% | — |
| District 3 | 83 | $176 | 36.7% | — |
Source: Inside Airbnb. Click column headers to sort.
Analytics derived from Inside Airbnb public datasets. Data reflects the snapshot date above. Not financial advice.
Want verified, real-time data?
Our estimates are a starting point — these tools give you neighborhood-level occupancy, revenue projections, and comp analysis from live Airbnb data.
Real-time occupancy, ADR, and RevPAR by neighborhood. The industry standard for STR market research.
View Nashville data on AirDNA →Combines Airbnb data with traditional rental comps. Great for comparing STR vs long-term rental ROI.
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Score formula: Occupancy (max 45 pts) + ADR (max 30 pts) + Regulatory environment (up to 25 pts). Max score: 100.
Challenging market — lower occupancy, rate constraints, or restrictive regulations make Nashville a higher-risk choice for new STR investors.
Get personalized advice on market entry, property selection, and STR strategy from an experienced STR host.