STR Market Report

Santa Clara County, CA

California • Short-Term Rental Market

✓ Inside Airbnb dataSource: Inside Airbnb, 2025-12-28 (ADR estimated)
Map data availableNeighbourhood stats availableMonthly seasonality pending
40/ 100
Investment Score

Key Market Metrics

37%

Entire-home, active listings

Occupancy Rate

~11 nights booked per month on average

$150

Median, entire-home

Avg Nightly Rate

Typical price per night charged by whole-home hosts in this market

2,285

Had a review in past 12 mo

Active Listings

Whole-home Airbnbs with at least 1 recent guest review — active supply

$1,665

~11 booked nights / month

Est. Monthly Revenue

Directional gross booking revenue estimate before fees, expenses, and seasonality shifts

Restricted

Heavy restrictions — often limited to owner-occupied primary residences or capped permits

Regulatory Risk

Quick Investor Read

Higher-risk setup due to weaker demand, pricing constraints, or regulation. Underwrite conservatively.

Investment score percentile: top 89%Occupancy percentile: top 61%ADR percentile: top 40%

Market Dynamics

2 nights

Typical host minimum

Median Min Stay

Most common minimum booking length. Short = weekenders welcome. Long (7+ nights) = weekly guests only.

30%

Hosts with 5+ listings

Pro Host Rate

Significant investor presence — you'll compete with experienced multi-property operators

1.2/mo

Median reviews per month

Booking Velocity

How quickly typical listings earn new reviews — a proxy for how often properties get booked. Higher = stronger demand.

☀️ Demand Seasonality: Year-round demand

Strong demand across all seasons — minimal seasonal revenue volatility

Market Overview

santa-clara-county-ca is an emerging short-term rental market with growing demand from tourism, business travel, and outdoor recreation. Detailed editorial content coming soon.

Top STR Neighborhoods

Highest Occupancy Pocket

Los Altos Hills

Avg occupancy: 44.7%

Best Balanced Opportunity

San Jose

Healthy mix of demand, pricing, and listing depth

  • 1San Jose
  • 2Palo Alto
  • 3Santa Clara
  • 4Unincorporated Areas
  • 5Mountain View

Ranked by active listing count (Inside Airbnb data).

Compare Similar Markets

Markets in Americas with similar investment-score profiles:

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Live Market Analytics

Source: Inside Airbnb · 2026-05-26
5,788active listings
1,000mapped
15neighbourhoods
Listing map readyNeighbourhood stats readyMonthly seasonality missing

Listing Locations & Pricing

Listing Types

  • Entire Home58.5%
  • Private Room38.2%
  • Unknown1.3%
  • Shared Room1.2%
  • Hotel Room0.7%

Takeaway: entire home apt dominates this market snapshot.

Price Distribution (per night)

Price distribution is not available yet for this market sample.

Takeaway: the highest concentration of listings sits in the Under $50 nightly range.

Occupancy Rate Distribution

Takeaway: most listings cluster around 0–10% occupancy.

Monthly seasonality data is not available yet for this market. We will show month-by-month occupancy and pricing once calendar snapshots are refreshed.

Neighbourhood Breakdown (top 15)

NeighbourhoodListings ↓Avg PriceOccupancyAvg Rating
San Jose2,584—33.8%—
Palo Alto638—42%—
Santa Clara588—31.2%—
Mountain View461—35.5%—
Sunnyvale432—35.4%—
Unincorporated Areas329—31%—
Milpitas153—28.3%—
Cupertino137—35.9%—
Campbell117—34.9%—
Los Gatos61—28.3%—
Saratoga51—25.5%—
Los Altos50—42.6%—
Los Altos Hills35—44.7%—
Morgan Hill35—29.2%—
Gilroy22—16.2%—

Source: Inside Airbnb. Click column headers to sort.

Analytics derived from Inside Airbnb public datasets. Data reflects the snapshot date above. Not financial advice.

Want verified, real-time data?

Get professional analytics for Santa Clara County

Our estimates are a starting point — these tools give you neighborhood-level occupancy, revenue projections, and comp analysis from live Airbnb data.

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Investment Score Breakdown

Score formula: Occupancy (max 45 pts) + ADR (max 30 pts) + Regulatory environment (up to 25 pts). Max score: 100.

Occupancy (37%)16.7 / 45 pts
Avg Nightly Rate ($150)12.9 / 30 pts
Regulatory (Restricted)10 / 25 pts
Total Investment Score40 / 100

Challenging market — lower occupancy, rate constraints, or restrictive regulations make Santa Clara County a higher-risk choice for new STR investors.

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