Turno vs Properly (Breezeway)

Turno automatically imports reservations from your PMS or OTAs and schedules cleans with primary and backup cleaners assigned — a fully automated turnover workflow that scored a perfect 10/10 in our testing, with PMS integrations including Lodgify, Tokeet and RentalWise.

Properly’s automation (6/10) is more limited — its strength was always the visual checklist experience rather than end-to-end scheduling, and its own review notes limited independent direction since being acquired by Breezeway.

Turno’s global marketplace of 55,000+ vetted cleaning pros, combined with auto-payments via Stripe, means hosts without an existing cleaning team can find, book and pay cleaners entirely within the platform — and it’s free if you exclusively use marketplace cleaners.

Properly doesn’t offer a comparably sized independent marketplace; its own review notes a cleaner marketplace exists to help find and manage staff, but it’s not positioned as a primary differentiator the way Turno’s is.

This is the most important practical fact in this comparison: Properly was acquired by Breezeway and now operates as part of the Breezeway platform ecosystem. Its own review is direct about this — features are integrated into Breezeway, and it has limited independent direction since the acquisition.

Turno remains an actively developed, independent platform (formerly TurnoverBnB), with continued investment in its marketplace and scheduling automation. For hosts choosing a tool they expect to evolve and improve over years, that independence matters.

Properly’s photo-based visual checklists, standardizing cleaning quality with photo verification of completed tasks, were its founding strength and remain genuinely useful wherever they’re deployed today, whether standalone or within Breezeway.

Turno includes its own photo-guided checklists, inventory and maintenance tracking as part of its broader platform — covering similar ground without requiring a separate tool.

Turno is free for hosts using only marketplace cleaners, or $8-10 per property per month to manage your own cleaning team alongside marketplace pros — transparent, published pricing either way.

Properly’s pricing is not published — you need to contact Breezeway directly, consistent with its status as a feature within a larger platform rather than a standalone product with its own price list.

Turno integrates directly with PMS platforms including Lodgify, Tokeet and RentalWise, among others, scoring 9/10 for integration breadth.

Properly’s integrations (5/10) now generally route through the Breezeway platform rather than existing as standalone connections — a meaningful difference if you don’t plan to adopt Breezeway more broadly.