Cleaning & Turnover
Build a cleaning system that scales — SOPs, software, and pricing.
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Recommended Tools
Top software picks for Cleaning & Turnover
Market Research
Market reports to pair with this guide
Paris
France · STR market report
London
United Kingdom · STR market report
New Zealand
New Zealand · STR market report
Sicily
Italy · STR market report
Rio de Janeiro
Brazil · STR market report
Rome
Italy · STR market report
The hidden cost of a bad turnover
A missed clean doesn't just mean a 1-star review — it means a guest refund, potential Superhost status loss, and months of recovery. Hosts who scale past 10 listings share one trait: a documented, systemised turnover process that doesn't depend on any one cleaner or any one phone call.
Building a photo-referenced SOP
A good cleaning SOP is photo-referenced, room-by-room, and takes a new cleaner through the property in the correct order. It covers hotel-standard items guests notice — hospital-corner bed folds, lint-free mirrors, correctly folded toilet paper — alongside practical items like restocking supplies and replacing batteries.
Shoot your SOP photos the same day you deep-clean the property. Host the visual checklist in Notion, Google Docs, or Properly. Send the link with every new cleaner booking.
Cleaning software: Turno vs Properly vs PMS built-in
Turno (formerly TurnoverBnB) is the category leader — it auto-assigns cleanings when bookings arrive, lets cleaners report issues with photos, and has a marketplace to find vetted local cleaners. Properly offers the best photo-checklist experience for remote hosts. Most PMS tools include basic cleaning automation, but dedicated tools win on cleaner UX.
Pricing your cleaning fee correctly
A cleaning fee too high loses bookings (high total price = low conversion). Too low and you subsidise turnover costs. The right cleaning fee covers actual cleaner cost + supplies + quality-control margin, weighted by stay length. Our calculator models this for your property size and cleaning duration.
Managing remote cleaners at scale
At 5+ properties, cleaner reliability becomes your #1 ops risk. Mitigate it with: a primary cleaner + trained backup per property, auto-assignment software that requires no phone calls, photo-verified completion reports, and a quality score tracked per cleaner. Pay on time, every time — good cleaners are irreplaceable.
Keep a cleaner emergency fund — enough for one professional deep-clean at each property. When a cleaner cancels last-minute, you have a budget solution rather than a crisis.
Turnover System Checklist
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Other pillar guides
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Convert more browsers into bookers with copy, photos, and algorithm strategy.
Guest Experience
Turn one-time guests into 5-star reviews and repeat bookings.
Tech Stack by Portfolio Size
Exactly what you need at 1, 4, 10, and 20+ listings — no bloat.
STR Tax & Regulation
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Want personalised advice on cleaning & turnover?
Book a 1:1 strategy session with Prayas — Airbnb Ambassador, 9+ years hosting 250 properties.